Uplifting Health + Fitness is an online personal training company that is looking to set a new standard in the health and fitness industry. Their goal is to help make a difference in the lives of their clients by motivating them with charitable contributions. Bryan and Matt have BIG vision and so much heart! We invited them to answer a few questions about working with us that you can find throughout our post.
SO WHAT'S THE SITCH...
When Uplifting Health + Fitness first came to Four Oh Seven for branding help, Bryan was full of ideas and ready to start making them into reality! It was important to him to start with a strong, sustainable brand that could grow with his and Matt's vision.
Q: Why did you decide to hire us?
A: Lindsay is actually a client of [Bryan's]. We trained together for over a year and we talked a lot about business, design, marketing, how important a professional brand is to building a successful business and how it helps with business growth. It was a no brainer. 407 thinks outside the box, will listen to your ideas and take them to the next level.
Q: What was it like handing over control of a portion of your business?
A: It was tough honestly, but all the questions they ask really makes you feel at ease. They take every aspect of your business and tie it into your professional brand and logo.
SO WHAT DID WE DO?
We walked Bryan and Matt through our process to get to the core of their business. After understanding their vision as well as their style, we worked together to create a brand that truly represented their training style: bright and uplifting! The logos upward point give a positive feeling and the primary color palette is easy on the eyes.
Q: What was the hardest thing for you about working with a designer?
A: I felt like I needed to draw or design out my all my ideas. But all I needed to do was just answer the questions! #trust407
Q: What surprised you about going through our design process?
A: How 407 can take your words and turn them into something visual.
SO HOW DID THAT TURN OUT?
We're currently in the process of designing the Uplifting Health + Fitness website so these boys can start making waves in the health and fitness industry! They have a brand they love and feel proud to bring with them as they pitch their business to both new clients and local charities they want to work with!
Q: How did our work add value to your business?
A: We have a rock solid idea of what our brand is and how to apply it to every aspect of our business.